TOOLS & ACTIONS

Agent doesn't just talk - executes work

The agent doesn’t just talk - it acts in HubSpot, Pipedrive, and your calendar so leads hit pipeline in seconds. Tool calling runs during the call with retry and HMAC webhooks when your stack needs audit trails.

Ready integrations

Map conversation fields to CRM without code - budget, timeline, qualification score, disposition, and full transcript notes land on the contact or deal record automatically. During Coldbot deployment (7–14 days) your CSM runs a configuration workshop, supervises 50–100 test calls, and helps set connect and meeting-conversion KPIs before you scale campaign volume.

  • HubSpot, Pipedrive, Salesforce, Zoho
  • Google Calendar, Calendly
  • Google Sheets, webhooks

Live tool calling

Check availability, save the lead, trigger follow-up - no “I’ll log it later”. During Coldbot deployment (7–14 days) your CSM runs a configuration workshop, supervises 50–100 test calls, and helps set connect and meeting-conversion KPIs before you scale campaign volume.

Knowledge in-call

Product answers from docs - aligned with your website FAQ. During Coldbot deployment (7–14 days) your CSM runs a configuration workshop, supervises 50–100 test calls, and helps set connect and meeting-conversion KPIs before you scale campaign volume.

Custom APIs

Enterprise: custom tools for internal systems (ERP, billing). During Coldbot deployment (7–14 days) your CSM runs a configuration workshop, supervises 50–100 test calls, and helps set connect and meeting-conversion KPIs before you scale campaign volume.

Integration reliability

If CRM is briefly unavailable, the call still completes with a queued write and automatic retry - leads are not lost. Webhooks support HMAC signatures so your stack can verify source authenticity. During Coldbot deployment (7–14 days) your CSM runs a configuration workshop, supervises 50–100 test calls, and helps set connect and meeting-conversion KPIs before you scale campaign volume.

  • Retry with backoff
  • HMAC webhook signing
  • Integration error log in dashboard

Sales, RevOps, and deployment collaboration

Coldbot features are built for joint work - reps, CSM, and RevOps share one dashboard. Every Friday: connect rate, top objections, meeting conversion. One script change per week, then scale. Wire CRM in week one of the pilot so personalization and reporting are trustworthy from day one.

  • Weekly sales review rhythm
  • One script change per iteration
  • CRM mapped before scale
  • Alerts on conversion drops

FAQ

Frequently asked questions

CRM mapping time?

Usually 1–2 days in onboarding.

CRM downtime?

Fallback queue + webhook retry.

Custom fields?

Yes - any mapping from conversation.

Webhooks?

Yes - JSON with full call brief.

Salesforce custom objects?

Yes - field mapping on request for Enterprise.

Do we get a dedicated CSM?

Growth and Enterprise include onboarding support; Enterprise adds a solution architect.